Crocs will be giving away tens of thousands of pairs of their foam clogs through October to commemorate the brand’s 20th anniversary.
The brand kicked off festivities on Oct.1 with its launch of the “Free Pairs for All” daily shoe giveaway between 10 a.m. and 3 p.m throughout the first week of the month. To participate, you must join the Crocs Club – it's free – and opt-in for emails.
The company said it will continue to treat its fan base with surprise giveaways, exclusive products, and “ access to an all-new Crocs World experience where fans can engage with the brand in an entirely new way”.
A limited-edition Croc Day Clog will be released on Oct. 23, but Crocs Club members will have an opportunity to buy the unreleased show on Oct.20, but the general public will have access on Oct. 21.
The company said it will enter the Metaverse during Croc Day for an immersive virtual event hosted by Zepeto and Roblox platforms. The event will feature a special appearance, allow fans to engage through a live in-game meet and greet, and extend VIP benefits to Crocs Club members.
"Croctober is one of our most favorite times of the year – a time to recognize our fans, many of whom have supported us unconditionally since the beginning and who live at the heart of our brand," said Heidi Cooley, CMO, Crocs. "Over the last two decades, as we've grown up they have too, and together we've created a global comfort revolution.”
For more information, visit https://www.crocs.com/croctober.html
